Vision and Mission
Our Vision
Sustainable health, enhanced wellness…..naturally.
Our Mission
facilitating a change in emphasis in health policy from a disease care model to one based on health and wellness.
ensuring all Australians have timely access to affordable, safe, high quality and efficacious complementary medicines.
improving public health and wellbeing through education and information on the use of complementary healthcare products.
supporting and enhancing a robust, vital and sustainable complementary healthcare products industry.
forging alliances with government, media and consumers to ethically and responsibly promote complementary healthcare products and their value to the health and wellness of our community.